and I like things to be perfect.
It’s a personality trait that has been with me all my life and has driven me mad for much of it. Another thing I’ve had since childhood is a true love of words and writing. As a 10-year old I wanted to write books, but when the time came to start my career, I chose corporate financial services. It was a good place to exercise that perfectionist streak but not a particularly creative environment.
I spent the last half of that 27-year career managing print. Whereas poor spelling and grammar had previously irritated me, suddenly they became things that cost money. I knew exactly how much money because I had to arrange the reprints. Ouch. It was apparent that having content reviewed by several sets of untrained eyes was no substitute for a proper proofreader.
Realisation dawned that this was something I could apply my strongest traits and abilities to, so I enrolled in a Diploma of Proofreading and Copy Editing, graduated with excellence, and started Unmistakable. But, wait! Something was still missing – that elusive creative element. I didn’t just want to make other people’s content better; I wanted to write it myself. So, after some more study at The Australian Writers’ Centre, I launched my copywriting service.
Working with words is something I’ve been doing my whole life. I’d love to help you make your website, book, blog, or business collateral unmistakable.
- I’m a huge geek. I’ve written a lot of FanFiction. It turns out that writing in someone else’s universe is great training for tuning into their tone and style. Who knew?
- I love gadgets, shopping, talking, cricket, video editing, and singing in the car.
- I got married at the zoo.
- One day I’d like to chase tornadoes.